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Reimagining Fondia's digital services

Fondia offers legal counselling as a service with a human touch.

I worked with Fondia to reimagine their a digital brand, website and new services. I wanted to embrace their pioneering take on legal and agile ability to adapt and support fast changing customer needs.

Fondia brand book
Fondia's digital service flow
Fondia's digital service flow

Digital toolkit and branding

I worked with the team and client to define the core brand and how it translated best to the website and its services to communicate inclusive adaptive and pioneering values. The result was digital toolkit of icons, fonts, colour and CMS components for the website. These enabled the creation of web pages that reflect the dynamic and distinctive 'playful but sharp' character of their offices with meeting rooms such as pix'n mix candy and carefully selected distinctive wallpapers to stimulate a meaningful conversations.

Homepage projects