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Style siren of the decade app concept

Oliver Goldsmith has made iconic sunglasses since 1926.

I personally experienced and was amazed of their exceptional customer service in the flagship store and online. I felt like a superstar wearing shades that framed the faces of Audrey Hepburn and Michael Kane. This made me wonder if I could share the experience with everyone online? It was a idea worth of testing. A digital application concept was brought to life. Celebrating the brand and their journey through each decade and a world of iconic sunglasses.

Live like a legend for a moment.

Value proposition for the concept was to live like a legend (at least) for moment. Get inspired by the bold shapes, colours and style of the brand. Let go of the usual and, dive into the world of an iconic brand known for its bold shapes and unique statement pieces.

Lady and sunglasses

See, hear, try on your favourite frames on mobile.

Utilise cutting-edge augmented reality technology to see how each pair enhances your unique style. Instantly share your new looks with friends, gather feedback, and make your selection with confidence. This app isn't just about trying on sunglasses; it's about finding the perfect accessory to express your personality and elevate your style.

More immersive tablet screen

Tablet compatibility means easy navigation, detailed viewing, and a more engaging try-on experience, making it easier than ever to join a community of fashion-forward individuals.

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